White Paper 2026 β Edition No. 1 β Free
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Complimentary 30-minute strategy session with a Sacha Omon AI expert β discover how to deploy Agentic AI + RAG in your company.
Why read this white paper
In businesses everywhere, people open ChatGPT every day. But a question most executives haven't had time to ask remains: what is a model, who builds it, what it does with your data, and why it gets things wrong.
This white paper was written for that purpose. 144 pages, every claim dated and sourced, to understand what this technology can actually do and what you need to build around it for it to deliver results.
This white paper exists for one reason: to put into everyone's hands β a CEO, an employee, a student, a civil servant β what I couldn't find myself.
Salomon Bellaiche Β· Founder, SACHA OMON AI
The starting point
In 2025, Google and Meta together reported $490.9 billion in global ad revenue in their official filings. In the first half of 2026: $273.3 billion, up from $226.2 billion a year earlier. That's more than $1.5 billion per day spent creating intent.
Then comes the click. The call. The message. And that's where the value gets lost.
In August 2025, Marc Benioff revealed that more than 100 million leads who had contacted Salesforce over twenty-six years were never called back β for lack of human capacity. Four months later, Salesforce acquired Qualified, an AI SDR agent vendor, for $1.2 billion.
If this happens to Salesforce, how many requests are waiting somewhere else today?
The full case study and its sources are in the white paper.
Alphabet, 10-K 2025 and 10-Q H1 2026 Β· Meta Platforms, FY 2025 results and 10-Q H1 2026 Β· Marc Benioff, The Logan Bartlett Show, episode 149, August 29, 2025 Β· Salesforce, Form 10-Q for quarter ended April 30, 2026.
Four numbers, four different thresholds
Weekly ChatGPT users
OpenAI, 2026
Of organizations use AI in at least one function
McKinsey, State of AI, Nov. 2025
Have fully deployed it at enterprise scale
McKinsey, State of AI, Nov. 2025
Of studied pilots had no measurable P&L impact
Project NANDA, MIT, July 2025
Declared usage, enterprise-scale deployment, industrialization, P&L impact: four distinct thresholds, each detailed in the white paper.
What 1996 taught us
Buying a license is not building an agent. In 1996, having internet access was not building a digital strategy for your company.
Thirty years ago, every company heard they needed to be on the Internet. They bought a website. The ones that won were the ones that understood what to build around it.
Thirty years later, the same scene replays β with one difference: the pace.
In 2026, what do you need to build around AI for it to deliver results?
The answer is in the white paper.
Three paradigm shifts
Acting means understanding the request, qualifying it, providing what's missing, and taking it to completion β a quote, a meeting, a document, a decision β while the person is still there.
Expectations form and resolve in the moment. 88% of customers expect faster responses than a year ago; 74% expect 24/7 service availability.
Zendesk, CX Trends 2026Everyone will soon have an agent that understands, anticipates, and acts on their behalf. What happens when your customer shows up accompanied by their own AI agent?
Transparency, consent, and control are becoming the norm. Acting with the customer's permission is becoming a competitive advantage.
You no longer lose customers for lack of visibility. You lose them for lack of action.
What you'll take away
LLMs, Agentic AI, and RAG explained in the order you need to decide: the business problem, the expected experience, the architecture, security, governance, and measurable outcomes.
The 7 structuring questions for your requirements document, the 8-step staircase deployment model, and the 14 decisions you need to document.
A script reproduced word for word in the white paper. Copy it into your own AI. It asks eight questions, one at a time, then drafts a first version of your requirements document. Ten to fifteen minutes.
This paper defends the idea that a company must remain in control of its knowledge, its data, and its accounts. It would have been inconsistent to sell you a method that only works if you depend on us.
Also included: documented client case studies with numbers, a landscape of model vendors, glossary, methodology, timeline 2017-2026, and all sources as clickable links.
International Edition 2026 Β· Edition No. 1 Β· English version Β· 144 pages Β· PDF
Data as of August 19, 2026 Β· All sources fully referenced in the appendix.